Nothing phases the watch IWC Museum, Schaffhausen
The IWC brand stands for a traditional watch company and for the highest level of craftsmanship. When realizing the watch museum, the focus was on the 140-year history and the company's present. The clock is in the center and is staged in first-class illuminated showcases, completely undisturbed by the environment. Due to the visual calm in the showcase, the eye focuses very directly and naturally on the clock. The inside of the showcase belongs only to the clocks. The aesthetic effect of the room is balanced by the most modern materials.
- Client
- IWC Schaffhausen
- Architecture
- Smolenicky & Partner Architektur GmbH, Zurich
- Completion
- 2007
- Tags
- Culture
